The Difficult Challenge of Duplicate Articles & What Google Suggests About It
Remaining a comprehensive-time on the net marketer implies you have to preserve a near enjoy on how Google is rating web pages on the website… just one really significant worry is the total challenge of duplicate content.
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Far more importantly, how does possessing copy articles on your possess site and on other people’s sites, impact your search term rankings in Google and the other research engines?
Now, not long ago it appears to be that Google is a lot a lot more open about just how it ranks content material. I say “appears to be” due to the fact with Google there are many years and a long time of distrust when it will come to how they deal with material and website owners. Google’s entire “do as I say” mind-set leaves a bitter flavor in most webmasters’ mouths. So substantially so, that several have experienced far more than sufficient of Google’s perspective and ignore what Google and their pundits say completely.
This is most likely really emotionally fulfilling, but is it the ideal route or mindset to acquire? Almost certainly not!
Largely since, regardless of regardless of whether you like or hate Google, there is no denying they are King of on-line research and you should participate in by their principles or depart a whole lot of critical on the internet income on the table. Now, for my main key word written content/web pages even a reduction of just a couple sites in the rankings can mean I lose hundreds of dollars in day by day commissions, so nearly anything influencing my rankings clearly get my instant awareness.
So the total tough challenge of duplicate information has triggered me some problem and I have produced an ongoing mental take note to myself to come across out almost everything I can about it. I am generally concerned about my written content becoming rated lower because the look for engines imagine it is replicate content material and penalizes it.
My predicament is compounded by the actuality that I am intensely into write-up advertising – the identical content articles are highlighted on hundreds, some instances 1000’s of web sites throughout the net. In a natural way, I am worried these content articles will dilute or lower my rankings alternatively than carry out their intended reason of receiving increased rankings.
I try to vary the anchor text/key phrase hyperlink in the source boxes of these content articles. I don’t use the similar keyword phrase above and more than all over again, as I am nearly ninety nine% favourable Google has a “key phrase use” quota – repeat the identical key phrase phrase too usually and your really linked articles will be decreased all around fifty or 60 spots, in essence having it out of the lookup results. Been there, performed that!
I even like publishing special articles or blog posts to selected well known web sites so only that website has the posting, thus eliminating the complete replicate content material difficulty. This also will make for a wonderful Web optimization system, specially for beginning online marketers, your own internet site will just take some time to get to a PR6 or PR7, but you can place your articles and back links on large PR7 or PR8 authority internet sites quickly. This will deliver in excellent targeted traffic and help your very own web page get proven.
Another way I combat this concern is by working with a 301 re-direct so that targeted traffic and pagerank flows to the URL I want rated. You can also use your Google Webmaster Resource account to display which edition of your web page you want ranked or featured: with or without the need of the “w w w”.
The whole motive for doing any of this has to do with PageRank juice – you want to move alongside this position juice to the appropriate web site or content. This can elevate your rankings, in particular in Google.